WOW Brows Threading and Beauty Studios
for an “in-thread-ible” experience
When Bill and Lucy opened their first threading kiosk in Charlotte North Carolina, the very first day exceeded their expectations. It was not because busy shoppers were willing to wait in line or the number of sales they made. They were taken back by their client’s reactions after looking in the mirror. When clients looked at their new and beautifully shaped eyebrows, many were so happy they would frequently hear the phrase “WOW”! At this point Bill and Lucy didn’t have a company name but their client’s “WOW” experience made it clear. And that’s how our WOW Friends helped name our company. For an “in-thread-able” experience visit WOW Brows!
Why would shaping one’s eyebrows inspire such a happy reaction? Well, at the time, “threading” (eyebrow, upper and lower lip, chin, sideburns, forehead, unibrow, neck, nose, or any other body area), offered an alternative to mainstream hair removal services (waxing, plucking or tweezing, laser, sugaring). The type of service, the results, the lifespan, as well as the side effects caused by removing unwanted hair can vary considerably from person to person and in some cases pose a health risk. Threading is the oldest form of hair removal and delivers minimal to no health risks. And the benefits are many – the process delivers consistent results, last longer, it is more precise and does not involve harmful chemicals.
While threading is still WOW Brows “bread and butter”, it became apparent over time that customers wanted more. With frequent questions like “Do you do lash extensions?” or “Can you change my eyebrow color?”, or “What else do you do?”, it made sense for WOW Brows to expand their scope of services. So now in addition to threading, many locations have begun to offer waxing, lash and brow tinting, lash extensions and/or skin care.
WOW Brows goal is to make you feel more beautiful! We take great care to provide you with a clean, comfortable and professional environment. Whether you visit us for threading or any of our other services, we want you to leave with results that make your friends say … WOW!
Threading is the most precise way to remove hair.
It allows the specialist to design and give a more beautiful shape to the eyebrows than other methods. First practiced in Asian and Middle East cultures, threading is becoming increasingly popular in here in the U.S. The specialist uses a special cotton thread that is twisted and pulled along the surface of the skin to remove unwanted hair. Unlike other treatments, threading does not remove the top layer of skin and it will not burn, cause rashes, or otherwise damage the skin. Recommended by dermatologists, threading is the perfect alternative to waxing, depilatory creams, or laser, especially for those with sensitive skin. The results last two to four weeks depending on the individual rate of hair growth. With regular treatments, hair growth becomes finer and treatments become less frequent.